Περιληπτικά τα πλεονεκτήματα:
Nearly 2 billion people live within four hours’ flying time of the Gulf and twice as many within seven hours.
- Εξυπηρέτησή 'περιφερειακών' αεροδρομίων
Emirates has built a strong presence in “secondary” markets, such as Manchester and Newcastle in Britain, Hamburg and Dusseldorf in Germany or Kochi and Kolkata in India, neglected by airlines like BA, Lufthansa and Air India, which focus on their own hubs.
- Εξυπηρέτηση άγονων
Emirates has also thrived by entering markets in the rest of the Middle East, Africa, South-East Asia, India and Latin America that had hitherto been poorly connected to the global air-transport network
Emirates has a flat management structure and the kind of flexible, highly productive workforce that carriers such as strike-torn BA and high-cost Lufthansa can only dream of.
http://www.economist.com/node/16274353? ... d=16274353